Elena is a Quality Engineering enthusiastic with 20+ years' experience in various engineering roles and across multiple domains including Retail, Logistics and Supply Chain but always with quality front-of-mind. In the last decade, as part of various technology leadership teams, she has designed and led delivery of innovative but pragmatic quality engineering solutions in line with key business objectives, such as speed-to-value.

She is a passionate quality advocate who thrives on enabling teams to define and enact quality engineering transformation, now inclusive of GenAI acceleration for testing and engineering use cases.

She is equally committed to supporting the next generation of quality engineers, recognising that mentoring and facilitating authentic professional growth opportunities is paramount.